Smart Company
Waubs Harbour secures first Japan export deal
Published 10|2024
Originally posted by Smart Company, below is an excerpt on Waubs exporting whisky to Japan.
Two years after launch the Tassie award-winner has signed its first international export deal to serve one of the world’s biggest, most sophisticated whisky markets.
“It’s exciting times, our first export deal,” co-founder Tim Polmear told SmartCompany.
Less than two years after its public launch, Tasmanian whisky distillery Waubs Harbour has inked its first export deal, and to one of the world’s most sophisticated whisky markets to boot.
“Since our launch last year we’ve begun exploring different markets, so it’s really thrilling to have it happen so fast.”
“The pedigree of Japan is a perfect alignment with the Tasmanian whisky brand, they have such a deep and long-standing understanding of high-end, quality whisky, so we’re very happy to have them as our first export market.”
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